Design Challenge

The challenge was to brand and create an interface for a mobile app suited for on-the go-thinkers who need to get their spur-of-the-moment ideas down on “paper” fast. Apps such as Evernote would compete with what Inspri would accomplish. Evernote, while not as directly creative as a drawing app, assists in taking quick notes and keeping them organized. The target audience is creative young adults who are tech savvy and involved in social media. They are constantly on the go and are always thinking of new projects or ideas. 

Design Challenge

The final feel of the app is bright and friendly with a vibrant color scheme and rounded, curvy type. It has a gentle and fun look with simplistic icons to allow for a focus on the ideas of the user. The main functions of the app are: note taking, sketching, editing and sharing ideas/completed projects.